A WrestleMania 41 activation — the Innovation Lab booth, its card wall, and the video wall and floor content that played inside it.
A walkthrough, in order
Stadium exterior graphic, booth exterior, entrance, curtain reveal, card wall, card spin, Pop room. The camera set is the visitor's route — that's how a booth gets approved.
The cards themselves
Hero renders of the Topps Chrome trading cards, which are the reason anyone queues.
Content for the surfaces
LED video-wall and video-floor motion built around WWE superstars — Jey Uso is the fully-built one, with Big E, Randy Orton and Rey Mysterio appearing as additional cuts.
More from the build
